Diadora: Back, and with a vision to be a complete sport and lifestyle brand
Lenasia, Gauteng, SA – At Diadora South Africa, we uphold a commitment to delivering premium quality and innovation across 3 divisions: Lifestyle, Performance, and Team Sports. Each division is meticulously curated to meet the diverse needs and preferences of our local clientele.
Sponsorships: In our continuous efforts to support and elevate the sporting community, Diadora is actively engaged in planning for sports focused partnerships. We are currently in discussions with top-tier athletes, aiming to cultivate mutually beneficial collaborations that epitomise our brand's values of excellence, teamwork, and performance.
Retail distribution policy: Diadora's retail distribution strategy is designed to provide customers with unparalleled access to our products through various channels. Our targeted retailers are reputable brand-focused establishments and sports specialist stores, guaranteeing widespread availability of our Lifestyle, Performance, and Team Sports collections to enthusiasts and professionals alike.
Ex-stock availability: With a commitment to meeting the demands of our customers, Diadora maintains a comprehensive ex-stock inventory across our diverse product ranges. Whether it's our latest seasonal collections or a full selection of team sport essentials, customers can rely on Diadora to deliver prompt and efficient access to the products required.
New technology: Diadora prides itself on offering cutting-edge technology innovations meticulously crafted and tested onsite at our CRD department in Caerano di San Marco, Veneto, Italy. Our CRD department offers world-class testing and development facilities, collaborating with elite athletes and institutions to ensure that our products are ready to meet the demands for the next generation of athletes.
Future plans: At Diadora, our vision extends far beyond simply providing athletic apparel and footwear. We are dedicated to revolutionising the athlete's experience by offering a comprehensive range of performance gear and lifestyle essentials for every facet of their daily lives. Our main goal is to empower athletes at every stage of their journey, from training sessions and competitive performances to their well-deserved downtime in trendy social spaces.
Footwear Industry Articles
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I'm going to be very discreet with the following article. Some of the persons described here could possibly be alive and still employed in the industry [Almost certainly, Brian. Only the good die young. – Ed.]. However, I'm not trying to embarrass anyone but just having a laugh at what happened during those overseas trips.Some ...moreWhy sneakers are taking over airline uniforms
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Leather Industry Articles
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PPE Industry Articles
- New noise exposure regulations promulgated
On 6th March 2025, The Dept of Employment & Labour published (Government Gazette No 52226), the new 2024 Noise Exposure Regulations which will replace the 2003 Noise-Induces Hearing Loss Regulations in 18-momths time. This 18-month period is being allowed, so we, the employers, have an 18- month period to achieve the new 2024 Noise Ex ...moreObituary: Ernie Wallis, Sheq Safety (14/07/1959 – 16/08/2025): In all things, hard, fair and respected
Cape Town, W. Cape, SA – Ernie was raised in a strong, principled household. Ernie’s father – a naval man with sharp business acumen and a steady temperament – and his mother, who was uncompromising in her pursuit of fairness, instilled in him the values of discipline, justice, and integrity that would define his l ...moreBush medical care – a health platform on a bakkie
A project to take basic medical care to the most remote communities – developed by the Fraunhofer-Gesellschaft in Germany – is being trialled in South Africa and Namibia by S Mile Solutions (Pty) Ltd, part of Stellenbosch University LaunchLab. ...more
