Spurred by the unlikely combination of athleisure and lockdowns, comfort footwear has become a category for every brand. Comfort footwear, comfortable footwear, wellness footwear, health footwear - different names and shades of meaning - but until fairly recently, in South Africa, mostly footwear for one category of end consumer, dominated by a few brands and a few specialist retailers.rn ...more

How long will stitchdowns be a fashion item this time around? It’s hard to predict but I believe stitchdowns current popularity will continue for many more seasons, especially locally due to price and the versatility of the traditional Veldschoen silhouette.  Fashion fluctuates depending on the times so the Vellie demand w ...more